I've extensively expanded Fotomerchant's tone of voice and regularly ensure it is consistent and aligned with company goals. From the management of our blog strategy to socials and newsletters; I'm across all things comms.
I've also spearheaded the creation of our thought-leadership content, such as the annual School Photography Industry report. This report has quickly become a significant point of relevance in the industry.
Throw in stacks of conference books, culture handbooks, and the occasional koozie, you can find me wherever strategic communication is needed.
